Dec 06, 2024

Introducing Coconut

By

Shanelle Miller

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Introducing our latest limited-edition Trtl colorway: Coconut. Inspired by a fresh, minimalist aesthetic, Coconut brings effortless style to your travel essentials. This versatile, neutral hue is now available across our Trtl Pillow Cool, Glimpse Sleep Mask, and Packing Pods, offering a unisex option that complements any style. Crafted with insights from our followers and a data-driven approach, the Coconut collection elevates consumer choice while expanding our reach. This refined colorway not only enhances the sleek design of our popular travel accessories but also marks an exciting step into an aesthetically driven campaign, delivering a cohesive and sophisticated travel experience like never before. 

 

 

 

The name "Coconut" for our first new Trtl product colorways draw inspiration from the spirit of long-haul travel and the allure of distant shores. We envisioned the calming essence of a beachside escape, where relaxation meets adventure, and wanted a name that evokes the feel of sand between your toes and the warmth of the sun. What's even more special is that our audience played a direct role in shaping this name through Instagram, making it a collaborative journey from concept to launch. 

 

 

Coconut is designed for travelers who crave a cooler, more breathable sleep experience. Made with bio-blended fabrics that are cool to the touch, it offers excellent thermoregulation, moisture control, and freshness with anti-odor and anti-bacterial properties. The pillow's cooling soft ponte roma fabric and high ventilation mesh panel ensure superb breathability, while improved cushioning provides enhanced neck support for stability and comfort. Lightweight and easy to use, it wraps around your neck like a scarf rather than a bulky U-shaped pillow, making it a stylish and functional choice for on-the-go relaxation.  The Coconut pillow also comes with a free matching carry bag, protecting it when not in use . 

 

 

We believe that every journey begins with the power of great sleep, fueling your best self for every adventure and cherished moment. That’s why, in designing our new travel pillow, we sought insight from some of the most disciplined performers in the world. We spoke with members of the Scottish Ballet, including their Head of Performance Medicine and clinical psychologists, to better understand the vital role of rest in recovery and peak performance. 

Just as ballet demands precision, discipline, and focus, we’re inspired to bring the same level of care and innovation to our products. We understand that being well-rested is essential to delivering your best performance, whether on stage, in your travels, or in everyday life. With our newest colorway, we celebrate the fusion of art, science, and style—hinting at more to come. Stay tuned as we continue to redefine how you travel, rest, and perform at your best with the Scottish Ballet. 

 

 

The launch of Coconut marks a pivotal moment for Trtl, blending thoughtful design, cutting-edge science, and a touch of artistic inspiration. With this limited-edition colorway, we're not just offering a product—we’re delivering an elevated travel experience that prioritizes your comfort, style, and well-being. As we continue to innovate and collaborate with experts like the Scottish Ballet, we’re excited to push the boundaries of what it means to travel well.

 

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